Visual Vocabulary

Here is some more work I did for Literacyhead.com recently. As usually these were done super fast. I enjoy doing these little studies because they get me thinking differently about visual communication.

These are all intended for web viewing and are pencil sketches with digital texture / color.
All images ©2012 Literacyhead, LLC.

Finished "Reading Opens Doors"

 I recently got a printed copy of the "Reading Opens Doors" flip-book I completed a while back. It turned out great. If you refer back to my previous post, you can see there were some changes in the cover illustration which I think were for the better.

Click for detail

  

 Here are a couple more examples of the layout inside the book. As I mentioned before, each chapter had a door with art that represented the age group discussed in the chapter. Every example below is pulled from a different chapter to show how each chapter has a different color code. I also wanted to post an image that showed the page icons and general layout.

Click for detail

Click for detail

I know it has been a while since there has been a new post here. I have neglected this blog but I plan to post new work weekly in the future. To be able to post weekly I am going to start posting more Graphic Design work. If you have any objections please let me know.

Reading Opens Doors

This is a recent project I have been working on in collaboration with my Literacyhead.com partner. We were contracted to create a 5.5inch x 3.25inch educational flip-book for Smart Start Education, a division of The United Way of Metropolitan Atlanta. The flip-book would be given to parents to help the parents encourage reading through games and activities described in the flip-book. The project is not finalized and we are still working on some client requested edits. Pictured above is the cover we presented to the Smart Start Panel.

The image above is the first draft of the cover. Initially, we decided to make the front cover be a door that opens into the content of the book. The challenge was to make a door interesting and inviting. We thought using a child would be engaging and also established that showing the child's thoughts, of what doors could be opened through reading, would work well conceptually.

After the initial draft was approved, I redrew the image to be used in the color draft (pictured above).

Next I added the color, texture, and the children's thought images. From here we came to the conclusion that the kid's face needed to be cuter and more family friendly. I was also asked to include a pot of flowers to add some visual interest. The draft with these changes is the final draft image at the top of this post.

While I was working on the cover, I was simultaneously working on the book layout. Each chapter was appropriate for a specific age group. We thought it would be cool to make each chapter be a different door that is being opened. Each chapter door has drawings, or elements, that relate the to the age group represented in the chapter. Pictured above is a chapter introduction spread for the 4-6 Years chapter.

Pictured above is a spread of how most of the pages look in the flip-book. Each chapter uses a different color scheme to let the reader know which section they are in. Everything that is red, in this example above, changes to a different solid color with each advancing chapter. The pages are 5.5inches x 3.25inches, the font size is 11 point, and it will be spiral bound.

This is the Back Cover. We wanted to have visual interest/friendliness and invite the readers to use the flip-book again.

Recent Art

I have not posted for awhile and for that I apologize. I recently committed to remaking a design by an artist on Threadless. I respect the artist Isaboa (Joe) and I thought his design had some potential. Here is my version.


Below is Joe's original design. I took his concept, added my style, and subdued the color. I also kept the dynamic composition.



I was late submitting a design for an Indian Pale Ale design for Finch's Beer Company. It was an open competition and I drew this picture the day it was due. Needless to say it was not going to get finished for the competition.


I also had the opportunity to create a design for the band Clap Your Hands Say Yeah. Most of their merchandise was pretty strange looking hand drawn art and I tried to push the envelope in that direction. I was going for bazaar but drawn well; I really liked my final product. They ended up going with designs that were more solid graphically speaking.

Literacy Head: Comparison 2 (Somehing Different)

Here is a couple samples from the most recent Literacyhead issue. They are in the "Tools-You- Can-Use" section and are a continuation of the Comparison tools (or Venns). This time around I used burlap and fabric as inspiration. Actually Mollie, my wife, has been making art in this style recently and I sampled her style for this series. Below are my favorite finished pieces.

Kids Tee

Or Goat Tee. I had this odd idea of making a shirt that was a play on words or Double meaning. The Goat Tee is a shirt for a goat with a goat on it. And each successive goat would be wearing the shirt; so there would be a shirt within a shirt within a shirt, etc.


On my blog here I want to describe he process of the execution of this design. First I new I wanted a decent photo of a goat. When I was at a petting-zoo with my kids I took some photos of small goats from multiple angles. I found this front angle to work best in the end. I had to do some photo editing to contrast and make the lit-up area on the right-side of the next have lighting consistent with the rest of the goat.


Next I had my son pose in a couple different ways so I could use the best pose for the design. I stuck with this pose that looks like he is showing of the design of his shirt. The hardest part of using photo was erasing (or rubber-stamping) the actual shirt's design off of the shirt.


Once both photos were prepped I combined them and maticulously erased the background of the final result. Once this was compete, before I flattened the image, I made solid underlays of the shirt and the rest of the body so I could change the shirt color and the rest of the body color.


Then I flattened the color version, skewed it to look right on the odd shirt angle, and the duplicated and shrank the image over and over again to get the shirt within a shirt affect. See top version for final color test.

I also made single color versions and tested them on multiple shirt colors.


Placement: