![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjV4qHqQ6Pb2PWGW6M0c2E4rN9Fvb7Cg0sMGLqrN6HkILeh9Dp5llXOOhW0OEG4k4WPuIywIvejVGgFFE3fRdHV3DBj98j4dKIPJTqvWEqn0geiEE7DeIlzfkvmf1oMFpLW8EjRY34G-4E/s400/UnitedWay_Cover.jpg)
This is a recent project I have been working on in collaboration with my
Literacyhead.com partner. We were contracted to create a 5.5inch x 3.25inch educational flip-book for Smart Start Education, a division of The United Way of Metropolitan Atlanta. The flip-book would be given to parents to help the parents encourage reading through games and activities described in the flip-book. The project is not finalized and we are still working on some client requested edits. Pictured above is the cover we presented to the Smart Start Panel.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhKiwNfsbIuh0TVoMc4jscdAwZAZvCEBXj1kXp73wEn5SLTgjJdjcFdHnhUlRUl9N8hmqQNxxgYtyfoHZGCmkeO0pDokP08yuAcbwTylyk29L7ZMWOHj4wtydclwnsnew28bzOaShEbxPU/s320/UnitedWay_Cover_Draft.jpg)
The image above is the first draft of the cover. Initially, we decided to make the front cover be a door that opens into the content of the book. The challenge was to make a door interesting and inviting. We thought using a child would be engaging and also established that showing the child's thoughts, of what doors could be opened through reading, would work well conceptually.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjHq_Tt75U7-K-S584C89jKB8EHdMSdVKDnpDNM8ME_CtFuASGe9fy5TxQ9AutsZOHPKy1B-FEwdrOxgc56HdQ8N6qLL8uiC3F9G3ygSkhghnsNT_dzaqCspOBEIX2wIHEEI4mGKhPrN0M/s320/UnitedWay_Cover_Draft2.jpg)
After the initial draft was approved, I redrew the image to be used in the color draft (pictured above).
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4ZCqpQGNysdszc1smIx3pD9bpdNoBqL4FTTBVvNLl1_LkTCSBB4NW1qeqPvMHSsy6NYNr266LnCdlYVEmLI2CrosKHFZUzOnTTeYKDg-ygbV2oIsTyctCUYHfOelrDGVz3J8zykk63rA/s320/UnitedWay_CoverAlt.jpg)
Next I added the color, texture, and the children's thought images. From here we came to the conclusion that the kid's face needed to be cuter and more family friendly. I was also asked to include a pot of flowers to add some visual interest. The draft with these changes is the final draft image at the top of this post.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgFoXepxc8zLQIq4fSBX0opHgnsw09POaKSUQ6Y4UJ7GWQcjfcj6WWkn6sJwxC47xKNQhL9wdLvp_0j2LjuHEbsVxdPERT0tW4yDAuMGHbnwSmr4u871goiBgXgOhlI_1JTczlKiQ6ej_Q/s320/UnitedWay_ChapterSpread.jpg)
While I was working on the cover, I was
simultaneously working on the book layout. Each chapter was appropriate for a specific age group. We thought it would be cool to make each chapter be a different door that is being opened. Each chapter door has drawings, or elements, that relate the to the age group represented in the chapter. Pictured above is a chapter introduction spread for the 4-6 Years chapter.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjx04y5IPeMXiPJ2J0mhz1pJDICJeIfXU7Xw-VK4iPWl0N38NDlgyYjSGh_K-fqiffxAyXkHjLcnuznCoIrtiktqvZl3Xz-Uf31_ChQ5wZ3T92KElahyUPGTTd8rpuxkSLoR9G4ZRUXEtk/s320/UnitedWay_Spread.jpg)
Pictured above is a spread of how most of the pages look in the flip-book. Each chapter uses a different color scheme to let the reader know which section they are in. Everything that is red, in this example above, changes to a different solid color with each advancing chapter. The pages are 5.5inches x 3.25inches, the font size is 11 point, and it will be spiral bound.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjxJqSbzVMNDK7YRD5gaDTPRKNXeRw_xHojkqbxHnuu25J-op4Q4wFWB1M8AFm0Zid3yuMDSuutto1SHwjMV4D2Y5r761oPkvReJlQ0RZkg_C8xT5gg-7QLcNdPbMTmciPePhDLE1Pm45k/s320/UnitedWay_CoverBack.jpg)
This is the Back Cover. We wanted to have visual interest/friendliness and invite the readers to use the flip-book again.
3 comments:
The final image looks great- definitely inviting. Thank you for sharing the process.
Excellent work Josh!!! I hope you've been good.
Hi Josh I checked out your site and your quite right it does have a sharper appearance to it . I'll look into it joining you on there . Thanks for the kind words yours is excellent. Stay Fresh!!!
Post a Comment